Selected matters
Gathered evidence of infringement, issued cease-and-desist letters and worked with the platforms to take down infringing listings.
The client found several listings selling cheaper products under a near-identical mark, leading customers to buy the wrong product and complain about quality.
The listings copied the genuine product’s images, packaging and naming, and some bought ads on the brand name as a keyword. The client’s marketplace sales fell while negative reviews rose.
Ownership and infringement had to be proven clearly enough for the platforms to act.
The sellers’ marks differed by only a few characters, so the likelihood of confusion between the signs and the goods had to be argued. Listings could be renamed or removed at any moment, so evidence had to be captured quickly and in a legally valid form.
Comparing the registration certificate and covered goods with the marks and products in the listings to identify infringement.
Working with a bailiff to record the listings, product images, prices and seller details, and buying samples for comparison.
Sending cease-and-desist letters to the sellers, citing the legal basis and a deadline to comply.
Filing requests with each platform’s IP protection channel, attaching the certificate and the bailiff’s record.
Regularly checking for new listings, with administrative enforcement or litigation ready if infringement recurs.
Infringing listings were removed and the infringer undertook to stop using the mark.
Client details are anonymised. Matters are featured only with the client’s consent.
Source: Justix Law Firm – https://justix.vn/en/cases/trademark-infringement-on-marketplaces · Hotline 037 27 17 888
Licensing & Administrative Procedures2025
A foreign investor entering Vietnam for the first time
Advised on the investment structure and obtained the Investment Registration Certificate, enterprise registration and the direct investment capital account.
Outcome
The company began operating on the schedule agreed with the investor.
Team: Trần Thị Kim Oanh, Trần Việt Tùng
Criminal Litigation2026
The group’s Head of Finance, charged in connection with accounting violations
An 18-defendant case in which the indictment cited system-wide revenue of nearly VND 6.7 trillion. Our defence focused on individualising liability and separating the execution of management orders from our client’s own intent.
Case status
First-instance trial opened on 5 January 2026 at the Hanoi People’s Court.
Team: Nguyễn Xuân Thắng, Trần Việt Tùng
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